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Automatic Link Exchange Software Review - Auto Link Exchanger

With a big number of link exchange scripts on the market it is vitally important to know what factors differ a good script from a script that will waste link building campaign and threaten the success of your whole site's existence. You can use this review as a list of checkpoints to qualify any link exchange tool for professionalism and effectivity.

Crucial factors of link building:
(1) Quality and relevancy of link partners.
(2) SEO nature of link exchange directory and its pages.
(3) Expenses on link building and link management.
(4) Link exchange conversions.

Let's make a step by step testdrive for Auto Link Exchanger over these points so that you could apply the same strategy for estimating other link building solutions.

(1) Quality and relevancy of link partners.

No doubts. The quality of links is a huge advantage. Search engines will not penalize a site for having backlinks on bad sites as you physically cannot control all sites that link to you. But if you are reciprocating to these sites and these sites don't have relation to your niche or don't have much trust - your link building can become a big trouble.

When Google is estimating the page to which you are reciprocating, their bots take into account (a) page rank of that page, (b) trust rank of the site, (c) relevancy. Auto Link Exchanger applies the same principles as its searching algorithm finds relevant sites and places link on pages that are nicely indexed and properly represent their niche. You can even choose Auto Link Exchanger's setting to pick sites that are higher than PR 2 or 3 or 5 - up to you.

(2) SEO nature of link exchange directory and its pages.

The old days when links could be piled on category pages are over. Search engines will not penalize you for it. But those who use the latest SEO fashion to create link directory pages get solid advantage over those who create old style SEO-weak directories.

Close to a must today is having keywords in category titles, descriptions, URLs, in the content on the pages. Plus it is also crucial to blend relevant content with links right on the pages. Pages should have RSS feeds.

Auto Link Exchanger automated all these factors. With a number of settings made the tool is automatically creating SEO-wise pages, updates RSS feeds to search engines, delivers relevant news on pages and blends them with links. Also gives extra visibility to links by automatically showing PR picture and Alexa Rank close to each site.

(3) Expenses on link building and link management.

Link exchange is expensive: find links, exchange them, create link directory, control the links on other sites - this can turn into a big monthly budget on SEO team. You can cut down these expenses if you do all these jobs yourself, but you must be prepared to spend most of your daily time on this job.

Auto Link Exchanger automates most of the link building processes that include: building link directory, integrating necessary SEO elements into it, finding link partners, managing link exchange, controlling the backlinks. The only aspect that site owner should do with Auto Link Exchanger is installing the script and making its settings.

(4) Link exchange conversions.

Link exchange conversions are one of the biggest despairs of link building. Old-fashioned procedure of sending beggy email and waiting when someone will build links with your site gives very low conversions. Even if you make your emails customized it gives around 10% of clicks on these emails, and only part of opened emails will give you link exchanges. This results in very low percentage of successful link exchange conversions.

Auto Link Exchanger uses revolutionary principle of finding link partners that gives 50-60% link exchange conversions. And this is without sending beggy emails. The tool is shortcutting you directly to the pages and your links get on them - webmasters just need to approve which happens within first 15 minutes - up to several days. In some niches 80% conversions were reached with Auto Link Exchanger's link building.

Using the same factors you can scale the value of other link building solutions on the market.

And if you want to test advantages of Auto Link Exchanger in action, you can get a free copy of this tool here:

Using Content Hubs To Promote

We've all heard it before: content is king. And it is true. If you own a site, you need to post something interesting that people want to read before you can expect people to stop by. If your site is a content-based website, then you've already taken a huge step. However, if your website is a business website whose only purpose is to talk about your services, then you really should make an effort to post some content onto your website which is helpful to readers, free, and relevant to your services or website. If you do this, your site will attract traffic from people looking for information, not just to purchase something. And with increased traffic in general, you will get increased attention. And this increases your statistics.

Writing content for your own website is only half the battle, though. You have got to get people to read it. Just posting a website is not going to get people to come to it. It would be like building a business in the middle of the mountains. Nobody knows its there and you won't get any customers. If you get your articles out there for people to read and the articles are written correctly, you can position yourself as an expert in your field and promote your own website. One way to do this is by publishing on content hubs rather than limiting it to your own website.

A content hub is a site which publishes articles on all topics (usually categorized). Those articles are freely available to anyone to use on their own website, newsletter, blog, etc. So, many publishers or site owners in need of fresh content for their website can go to one or more of these content hubs, find an article they like, and use it. They have to maintain proper credit to the author and publish the small author bio which accompanies the article.

Let's look at this, though, from the author's viewpoint - your viewpoint. Let's say you are selling consulting services for search engine optimization. You have a site for your services, but you blend in with all the other such services. So, you write a series of articles giving tips to webmasters on how they can optimize their website. With your article you include a short bio of yourself. You include a mention of your services and a link to your website. You publish your article on a bunch of content hubs. Other websites, newsletters and blogs grab your article off those sites and use it on their own. Your article therefore spreads throughout the internet. Being that your site is linked with the article and is therefore on all of these other websites now (including the content hubs themselves), search engines who are constantly spidering the internet pick up on your article and index it associated with your website. This, in turn, raises your ranking in the search engines. And you get increased traffic to your website not only from search engine searches but also from your article.

Now, let's say you have done some research on keywords and you interlace your article with certain keywords. When the search engines spider your article all over the internet and associates with your website, it will raise your search engine rankings even more. There is a real science to this, and if done correctly, can drastically raise your internet presence in a short time. I recently had a meeting with the CEO of In Touch Media Group, a Clearwater, FL based company which is in the business of internet marketing. They use content hubs as part of their strategy for clients and they couple this with their vast archived data regarding keywords. They showed me the stats of one site which they have, in the course of just a few months, taken from essentially no traffic to a VERY respectable level of traffic. After getting an article out in the content hubs, they will follow up a few weeks later with a press release.

So, how can you publish some of your articles on content hubs? Well, the first step is to find and visit them. There are many of them out there, but here are some of the better ones:

* - a service to send your article to a bunch of hubs at once

With that, I wish you the best of luck in your promotion efforts. Start writing!
About the author:
David Risley is a web developer and founder of PC Media, Inc. (

3 Surprising Statistics About Our Weight

To say that Americans are obsessed with dieting is an understatement! Pick up any magazine, tune-in or turn-on any source of advertising and you're bombarded with the latest diet schemes and food fads. More often than not, they are endorsed by some familiar Hollywood celebrity, or promoted using some other cleaver technique.

It's no mystery that the weight-loss industry has built a thriving empire. In America, for example, we spend about 35 billion dollars every year on an assortment of weight loss products and plans. In addition, we spend another 79 billion dollars for medication, hospitalization, and doctors to treat
obesity-related problems. Even with this, the obesity epidemic continues to spread. Sadly, we have become the heaviest generation in our Nation's history.

The National Center for Health Statistics reports that we have some very good reasons to be concerned about our weight-gain.
Americans, for example are packing-on the pounds faster than ever before and weight-related medical problems are taking center stage. Diseases like heart disease, diabetes and yes...even certain forms of cancer have all been linked to obesity.

Here are a few of the surprising statistics about our weight:

- A whopping 64 percent of U.S. adults are either overweight or
obese. That's up approximately 8 percent from overweight
estimates obtained in a 1988 report.

- The percent of children who are overweight is also continuing
to increase. Among children and teens ages 6-19, 15 percent or
almost 9 million are overweight. That's triple what the rate was
in 1980!

- Nearly one-third of all adults are now classified as obese. At
present, 31 percent of adults 20 years of age and over or nearly
59 million people have a body mass index (BMI) of 30 or greater,
compared with 23 percent in 1994.

(The BMI is a number that shows body weight adjusted for height.
For adults, a BMI of 18.5 - 24.9 is considered normal. A BMI of 25.0 - 29.9 is overweight and 30.0 or above, is considered obese.)

Modern life both at home and at work has come to revolve around moving from one "seated" position to another: whether it's television, computers, remote controls, or automobiles, we seem to be broadening the scope of our inactive endeavors.

At times, life seems to have gotten almost too easy! For entertainment, we can now just sit-down, dial-up our favorite TV program or DVD movie and enjoy hours of uninterrupted entertainment...

And all those simple calorie burning activities that were once a normal part of our daily routine not so long ago? Long gone! You know the ones I'm talking about...activities like climbing stairs
instead of using escalators and elevators. Or, pushing a lawn mower instead of riding around on a garden tractor. And what about that daily walk to school? Now, our kids complain when the
school bus happens to be a few minutes late getting to the bus stop!

Along with the convenience of our affluent lifestyle and reduction in energy expenditure, have come changes in our diet. We are now consuming more calorie rich and nutrient deficient foods than ever before.

Here are a few examples of what we were eating in the 1970's compared to our diet today (information is taken from a recent U.S. Department of Agriculture survey):

- We are currently eating more grain products, but almost all of
them are refined grains (white bread, etc.). Grain consumption
has jumped 45 percent since the 1970s, from 138 pounds of grains
per person per year to 200 pounds! Only 2 percent of the wheat
flour is consumed as whole wheat.

- Our consumption of fruits and vegetables has increased, but
only because the U.S.D.A. includes French fries and potato chips
as a vegetable. Potato products account for almost a third of our
"produce" choices.

- We're drinking less milk, but we've more than doubled our
cheese intake. Cheese now outranks meat as the number one source
of saturated fat in our diets.

- We've cut back on red meat, but have more than made up for the
loss by increasing our intake of chicken (battered and fried), so
that overall, we're eating 13 pounds more meat today than we did
back in the 1970s.

- We're drinking three times more carbonated soft drinks than
milk, compared to the 1970's, when milk consumption was twice
that of pop.

- We use 25 percent less butter, but pour twice as much vegetable
oil on our food and salads, so our total added fat intake has
increased 32 percent.

- Sugar consumption has been another cause of our expanding
waistlines. Sugar intake is simply off the charts. According to
the U.S. Department of Agriculture, people are consuming roughly
twice the amount of sugar they need each day, about 20 teaspoons
on a 2000 calorie/day diet. The added sugar is found mostly in
junk foods, such as pop, cake, and cookies.

- In 1978, the government found that sugars constituted only 11
percent of the average person's calories. Now, this number has
ballooned to 16 percent for the average American adult and as
much as 20 percent for American teenagers.

The days of the wholesome family dinners so near and dear to our hearts, where we all sat around the kitchen table to discuss events of the day, are now a part of our sentimental past. They have been replaced by our cravings for take-out and fast-food. We have gradually come to accept that it's "OK" to sacrifice healthy foods for the sake of convenience and that larger serving portions mean better value.

And, since I have been throwing-out statistics, here's one more: Americans are consuming about 300 more calories each day than we did twenty years ago. We should actually be eating less because
of our decreased activity level, but instead are doing the opposite!

Decide TODAY that healthy eating and exercise habits will become
a permanent part of your life!

Begin to explore your values and thoughts and other areas of your life where change may be required, and then take action. Begin slowly, but deliberately to make improvements in the areas you
identify. And remember, it has taken a very long time to develop your habits, and it will take some time to undo them…so be patient!

The information contained in this article is for educational purposes only and is not intended to medically diagnose, treat or cure any disease. Consult a health care practitioner before beginning any
health care program.

About the Author

Emily Clark is editor at Lifestyle Health News and Medical Health News
where you can find the most up-to-date advice and information on
many medical, health and lifestyle topics.

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